rolex pepsi bezel history | Rolex Pepsi bezel replacement rolex pepsi bezel history Rolex released the first Pepsi bezel made from Cerachrom in the form of the 18k white gold ref. 116719BLRO on an Oyster bracelet. However, it would still be several more years until the company would satisfy collectors’ demands for a ceramic Pepsi bezel on a stainless steel GMT-Master II watch. The 1970s further cemented the De Ville’s reputation, as the line garnered numerous design awards, underscoring Omega’s ability to merge artistic design with exceptional watchmaking. A significant milestone came in 1994 when Omega introduced its first tourbillon model within the De Ville line.
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The Oyster Perpetual Date is a great example of this. As you can see in the photos it is almost identical to the Oyster Quartz Datejust of the same period (i.e. the 1970’s), right down to the incredibly awesome (and angular) integrated steel bracelet. There are of course though two key differences, one clearly visible, the other not so much.
Rolex released the first Pepsi bezel made from Cerachrom in the form of the 18k white gold ref. 116719BLRO on an Oyster bracelet. However, it would still be several more years until the .The Rolex Pepsi has been around since the GMT-Master’s debut in the mid-1950s. In fact, Rolex has made the blue and red bezel in Bakelite, aluminum, and now, Cerachrom ceramic.
Rolex released the first Pepsi bezel made from Cerachrom in the form of the 18k white gold ref. 116719BLRO on an Oyster bracelet. However, it would still be several more years until the company would satisfy collectors’ demands for a ceramic Pepsi bezel on a stainless steel GMT-Master II watch. Produced between 1954 and 1959, this Rolex Pepsi watch was the original Rolex GMT Master model designed in collaboration with Pan American Airways for their pilots. It featured a 38mm stainless steel case and initially came with a fragile Bakelite bezel, which was later replaced by an aluminum version. The newest version of the Pepsi-bezel GMT Master Il brought a host of changes, but how does it stack up to the original?
Released in 1954, it was made in collaboration with the Pan American World Airways. The company asked Rolex to create a watch that could track multiple timezones during transatlantic flights. This is also why Rolex chose to use the distinctive red and blue Pepsi colors for the watch’s bezel, as these were known to be Pan Am’s colors. First of all, of course the new model has the Cerachrom Pepsi bezel that debuted on the white gold model in 2014, which offers quite a bit technically vs. the aluminum bezel – it's for all intents and purposes scratchproof, and the colors won't fade over time.
The author’s 1675. The Rolex GMT-Master enjoys a certain lore today that’s steadily accumulated over the course of a few generations thanks to its association with the jet-set era, Pan-Am, astronauts, movie appearances, and, these days, celebrities.
The bezel, for the first time, was in a scratch-resistant ceramic called Cerachrom and came in one color: black. In 2007 came the first steel models with Cerachrom inserts, heralding the permanent replacement of the aluminum bezel inserts across the line with new ones made of the ceramic material.It was also made in a combination of two colors – blue and red in order to help the wearer distinguish between night and day – which is today one of the most iconic bezel designs in the world, known as ”Pepsi”. The problem with a bakelite bezel was that it cracked easily.It was the inaugural Rolex GMT-Master II to boast a two-tone Cerachrom bezel in black and blue, earning it the nickname “Batman.” This unique blend not only looked appealing but also represented a major advancement in Rolex’s ceramic bezel technology. The launch of the 116710BLNR highlighted Rolex’s dedication to pushing boundaries.
The Rolex Pepsi has been around since the GMT-Master’s debut in the mid-1950s. In fact, Rolex has made the blue and red bezel in Bakelite, aluminum, and now, Cerachrom ceramic.
Rolex released the first Pepsi bezel made from Cerachrom in the form of the 18k white gold ref. 116719BLRO on an Oyster bracelet. However, it would still be several more years until the company would satisfy collectors’ demands for a ceramic Pepsi bezel on a stainless steel GMT-Master II watch. Produced between 1954 and 1959, this Rolex Pepsi watch was the original Rolex GMT Master model designed in collaboration with Pan American Airways for their pilots. It featured a 38mm stainless steel case and initially came with a fragile Bakelite bezel, which was later replaced by an aluminum version. The newest version of the Pepsi-bezel GMT Master Il brought a host of changes, but how does it stack up to the original? Released in 1954, it was made in collaboration with the Pan American World Airways. The company asked Rolex to create a watch that could track multiple timezones during transatlantic flights. This is also why Rolex chose to use the distinctive red and blue Pepsi colors for the watch’s bezel, as these were known to be Pan Am’s colors.
First of all, of course the new model has the Cerachrom Pepsi bezel that debuted on the white gold model in 2014, which offers quite a bit technically vs. the aluminum bezel – it's for all intents and purposes scratchproof, and the colors won't fade over time.
The author’s 1675. The Rolex GMT-Master enjoys a certain lore today that’s steadily accumulated over the course of a few generations thanks to its association with the jet-set era, Pan-Am, astronauts, movie appearances, and, these days, celebrities. The bezel, for the first time, was in a scratch-resistant ceramic called Cerachrom and came in one color: black. In 2007 came the first steel models with Cerachrom inserts, heralding the permanent replacement of the aluminum bezel inserts across the line with new ones made of the ceramic material.It was also made in a combination of two colors – blue and red in order to help the wearer distinguish between night and day – which is today one of the most iconic bezel designs in the world, known as ”Pepsi”. The problem with a bakelite bezel was that it cracked easily.
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1970s and later.. In my opinion, the vintage Omega Constellation watch is most interesting between 1952 and 1970. The elegantly shaped cases, fancy lugs, 10-sided crowns, beautiful copper-coloured movements and rich dials of those early vintage Omega Constellation watches were replaced by clunky shaped 1970s models.
rolex pepsi bezel history|Rolex Pepsi bezel replacement
